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ABOUT

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ME & MY WORK

I'm a graphic designer whose passion focuses on creating work that unites information, beauty and function. I believe design can improve people's lives, whether it's through an increase in sales, a beautiful piece of art on the wall, an educational campaign developed with researchers, or the marketing of a truly impactful product or service.

I was born in São Paulo, Brazil, and moved to a small nearby beach town called Praia Grande when I was 9, starting drawing lessons there. At age 14, I relocated with my family to Florida, and decided there could be no better place in the world for going into the creative field. I attended Ringling College of Art + Design in Sarasota, where I majored in Graphic Design with a minor in Business. 

Throughout the years I've worked in a variety of environments and on a wide array of types of projects. I've been in boutique marketing ad agencies and large in-house national retail brands; I've worked on deliverables from email marketing to outdoor large format signage; I've specialized in digital advertising while also learning strategy, project management, and every skill from conception to production and implementation.

 

I've also dedicated myself to volunteerism and activism alongside my creative endeavors, sometimes being lucky enough to combine the two passions. I really enjoy music, trying my hand at a few different instruments and even singing in choirs from time to time. I am a shamelessly self-identified cat lady, and occasionally a spandex-wearing cyclist as well. 

SERVICES OFFERED

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  • Website hosting, wire-framing, domain purchase & webdesign (WordPress, Wix, Squarespace);

  • Application design, prototyping, interaction design, digital interfacing and UX design;

  • Brand identity packages, including logos, brand guides, stationery, business cards and large print items;

  • Social media calendars, templates and visual content;

  • Email campaigns, digital advertising design;

  • Informational graphics, charts & data visualization;

  • Presentation decks, slideshows, PDF forms, document layout;

  • Graphic illustrations, photo-editing, photo manipulation;

  • GIFs, short-form video animation;

  • Print advertisements, marketing collateral, invitations, flyers, posters;

  • Booklets, brochures, pamphlets, magazines;

  • Print merchandising design, such as graphic t-shirts, tote bags;

  • Large-format outdoor advertising, wrap design, way-finding and large signage;

  • Marketing strategies such as handbooks, brand or campaign development.

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But how much do I charge? Well, so far I have worked across every price-point between a few hundred dollars and six figures. I understand budgets are tight for most small business and self-employed clients of mine, but it is nearly impossible to give a one-size-fits-all price or hourly rate. I factor in all my costs of production, and give you a detailed estimate that will include multiple rounds of revisions and different creative options in every stage of the project.

 

I offer a free, no-commitment consultation call so we can figure it all out together. Pricing will depend on how complex your vision is, how much research and resources I will need to put into your vision, and what you want your final product to be used for. After our initial conversation, you may decide to utilize my services, put some more resources towards your ideas before committing, or re-envisioning your marketing needs altogether. No matter what, I am here to help.

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